White Whisker Books
  • Home
  • Buy Books
  • Authors
  • For Writers
  • About
  • Contact
  • Secrets of Publishing

TRY A BOOK TRAILER

5/22/2018

0 Comments

 
Picture
Writer Tom McAllister wrote recently online at The Millions, “Before I ever published anything, I’d assumed that if I ever finished a book, there would be so much demand from family and friends alone that we’d have to go into a second printing before the release date. But I am here to tell you: most people in your family will never buy your book. Most of your friends won’t either.”
 
True. I once wrote a short story entitled “Academy Award Afternoon and Evening,” but I was hesitant to publish it because it was based on some friends. Then I remembered that no friends or family ever bought a literary magazine that I was in, so don’t worry.
 
The story was published twice, and then it became the first story in my first collection, The Middle-Aged Man and the Sea. My friends have never mentioned reading the story.
 
Author Christopher Dewan (and my former student) wrote on Facebook that the above article is “a glimpse into the sometimes stark gap between what we expect and hope as writers, on the one hand, and reality, on the other. People spend more on their lunch than they will on most books.”
 
How, then, are we to get strangers to buy our books if our friends and family don’t? That’s what I’ve been trying figure out since I started the series of articles in this blog. This week, I’m trying a book trailer. It’s just not any trailer but the trailer.
 
A book trailer should not be talky or dull. Some are long, however. People won’t watch long. The first trailer I ever did was long—a seven-minute mini-movie—which I learned from. (You can see it with a click here. I loved what we made, but after three years, it’s had only 405 views as I write this.)
 
In other words, I envisioned my ideal book trailer as two minutes or less, fast-paced, engaging, and from the heart. Our novel, The Chords of War, pulses with tension, sadness, and love. The trailer needed to distill that, too. It had to offer the sense of young Americans going to war after 9/11.
 
Thus I turned to my co-author, Samuel Gonzalez, Jr., who served in Iraq and is now a talented director. His first feature film, Railway Spine, a story of three childhood friends drafted into Vietnam, will be distributed soon. He’s made film trailers, too. I figured he’d carve an awesome trailer for us. He did.
 
You can see the book trailer on YouTube by clicking here.
 
If you like it and buy our book, well, it worked. If not enough people do, then I’ll keep trying. Heck, Don Quixote had his windmills, and filmmaker Terry Gilliam had his Don Quixote movie, which was stalled in production for over twenty years. I have my war novel that resonates with the meaning I’ve found in life, echoed in those battling and playing music in Iraq.
 
Heck, maybe even more of my friends might buy it. 

0 Comments



Leave a Reply.

    Author

    Christopher Meeks, author and publisher, created White Whisker Books for his short story collections that his agent did not want to represent ("No money in it," he said.) That worked well, landing him on the map, so he eventually left his agent and published his own novels and others books, using what he learned as a senior editor at Prelude Press. Be sure to read his blog on the "Secrets of Publishing" tab.

    Archives

    May 2018
    April 2018
    March 2018

    Categories

    All

    RSS Feed